Which problems are worth working on, and where can I help? A record of returning to that question: first in personal notes, now through HAAM Pain.
Selected moments from 2018–2026. Quotes preserve the original wording; the connections to Pain are retrospective. Note dates come from the archive. The project record begins in September 2026.
2018–2019
What is worth working on?
Choose problems worth the effort
War
Deforestation
Pollution
The starting point is a short list of problems worth working on. It records a choice of concerns before a product, market or business model.
Source: personal note for Choose problems worth the effort
Worth Working On:
Created March 5, 2018. Last edited March 5, 2018. Excerpt from the note body.
Archive reference: 2018-03-05-Worth Working On-.md
Map the problems. Map the solutions.
Universal World Problems Map
+ World Solutions Map?
Air and water pollution, water shortage, murders, deforestation, war, trash, oil spills and “Elections?” appear together. The note pairs a map of what hurts with a possible map of what helps. This is the clearest early parallel to Pain’s opportunity research.
Source: personal note for Map the problems. Map the solutions.
Ecological Conciuousness map
Created March 18, 2018. Last edited March 19, 2018. Excerpt from the note body.
Keeping a list of businesses that offer good quality products and services.
The proposed “HQI” also asks which cloud provider is most ecological and lists clean water, clean air and clean food. Comparing providers and making better choices starts to sit alongside mapping problems.
Source: personal note for Connect quality of life to everyday choices
Haamer Quality Infex HQI
Created March 25, 2018. Last edited March 28, 2018. Excerpt from the note body.
Energy production and distribution, waste collection and recycling, and tentative ideas around food and culture form a sector shortlist. Pain’s industry view now offers a more structured way to investigate where an intervention might fit.
Source: personal note for Look for the industries behind the problems
Interesting green industries:
Created January 23, 2019. Last edited January 23, 2019. Excerpt from the note body.
Archive reference: 2019-01-23-Interesting green industries-.md
2020–2023
How does concern become action?
Imagine practical help for one person
Personal Sustainability Assistant
A title-only concept shifts the scale from a world map to help for an individual. It records the idea of an assistant; the surviving note does not describe a built product or a tested service.
Source: personal note for Imagine practical help for one person
Personal Sustainability Assistant
Created November 10, 2020. Last edited November 10, 2020. The excerpt is the note title; no body text is present.
It took years for people to realize design makes money
The same is happening now to sustainability
This note brings economic value into the sustainability question. Pain now treats value created, buyer willingness to pay and the cost of an intervention as separate questions to investigate.
Source: personal note for Ask whether useful change can pay
Sustainability can make money
Created November 27, 2020. Last edited November 27, 2020. Excerpt from the note body.
Archive reference: 2020-11-27-Sustainability can make money.md
Name the gap between caring and knowing what to do
As a person it’s my core value to be more sustainable but I have no idea how to actually do that I would really appreciate a friend that can guide me
The note expresses a concrete difficulty: motivation exists, but a useful next action is unclear. It brings the problem closer to the kind of specific, lived situation that Pain now tries to describe.
Source: personal note for Name the gap between caring and knowing what to do
As a person it’s my core value to be more sustainable but I have no…
Created July 3, 2022. Last edited July 3, 2022. Excerpt from the note body.
Archive reference: 2022-07-03-As a person it’s my core value to be more sustainable but I have no….md
Make participation easier to repeat
How would you reward people for their efforts?
The note explores short daily commitments, tracking time, and using AI to suggest actions from cleanup reports. It asks how effort can become a repeatable practice. These are exploratory ideas, with no outcome recorded here.
Source: personal note for Make participation easier to repeat
Commit 10 min per day to sustainability
Created May 20, 2023. Last edited May 20, 2023. Excerpt from the note body.
Archive reference: 2023-05-20-Commit 10 min per day to sustainability.md
2024
Where could I help most?
Find where personal contribution could matter most
Which one could I help the most?
The proposed survey of sustainability companies connects the landscape of existing solutions to a personal choice of where to contribute. Pain’s founder-fit dimension now makes that question explicit, alongside capability and domain credibility.
Source: personal note for Find where personal contribution could matter most
Make a survey of sustainability companies and write a report
Created August 10, 2024. Last edited August 10, 2024. Excerpt from the note body.
Archive reference: 2024-08-10-Make a survey of sustainability companies and write a report.md
Make uncertainty useful in a real decision
teach the online shopper to think about product sustainability in terms of probablities
The focus narrows to a particular person and decision: an online shopper evaluating a product. Scoring is proposed as help with uncertainty. Pain carries a related concern into its distinction between evidence, inference and hypotheses.
Source: personal note for Make uncertainty useful in a real decision
bring sustainability risk scoring to the consumer
Created August 11, 2024. Last edited August 11, 2024. Excerpt from the note body.
Archive reference: 2024-08-11-bring sustainability risk scoring to the consumer.md
2026
What can we actually test?
HAAM Pain becomes a research project
How much value can one excellent person create here?
The repository begins with a note about capability, market choice and economic leverage. Opportunity scoring and country/city research follow the same day. The earlier notes give this new project a longer intellectual context.
Source: project record for HAAM Pain becomes a research project
Leverage and productivity finding
Project documentation, recorded 8 September 2026. This marks a method or implementation milestone, not a measured customer outcome.
A broad opportunity is useful for deciding where to look. A pain episode is the unit for deciding what to do next.
The method specifies an actor, trigger, work artifacts, mechanism, buyer and narrow intervention. Each proposed experiment needs a success condition and a reason to stop. Broad concern becomes a question that can be tested.
Source: project record for Move from broad problems to specific situations
Pain episode method
Project documentation, recorded 9 September 2026. This marks a method or implementation milestone, not a measured customer outcome.
The economic model should become more specific as evidence improves, while the default UI remains simple.
The project separates scenario assumptions from observed outcomes and connects possible value to workflow coverage, intervention success and actual use. The next step in the record is evidence from real work and paid experiments.
Source: project record for Make the assumptions visible, then test them
Task-level economic scenario model
Project documentation, recorded 10 September 2026. This marks a method or implementation milestone, not a measured customer outcome.
The recurring question now has a research method: find a specific pain, inspect what happens, test a small intervention, and record what changes. Future entries can preserve both useful results and ideas that did not hold up.